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The Shot List Newsletter

Living in a Van & Reading Crazy Books


What's up, Reader?

Itā€™s ya boy Eli again.

Last week, I shared why I left my 9-5. Catch up on previous broadcasts here.ā€‹

This week, letā€™s dive into the ideas that gave me the confidence to make that leapā€”ideas that surfaced during a rather challenging chapter of my life: living in a van.


Van Life Reality Check

At 27, I moved into a van to save on rent, pursued a masterā€™s degree while working at my university, and planned to travel afterward.

I planned to share my journey, educate an audience on health and art, and continue photography.

But the networks I built over the years were suddenly gone.

My goals to save money, get a masterā€™s degree, and travel did not happen.

Living in the van turned out to be a constant struggle.

I didnā€™t anticipate that my power needs for the van would increase as my photography services grew.

I also didnā€™t account for how miserably hot it gets on summer nights in Alabama.

Most nights, I stayed in the van, but when it was too hot, I crashed at my friendsā€™ or family membersā€™ houses around Birmingham.

Iā€™d re-up my water supply and do laundry. Sometimes Iā€™d shower there or at Planet Fitness.

My appliances that kept food cold in the summer would break down, ruining my groceries.

I couldnā€™t reliably cook, therefore I could not reliably eat.

You never knew what youā€™d hear at 3 AM at Wal-Martā€”I woke up to crackheads arguing right outside the van once.

Past midnight, my first thought for every car that passes by outside is Iā€™m getting arrested or Iā€™m getting murdered.

That never happened, but I did not have fun living in a van.

In fact, I was deeply depressed, angry, and alone.


Turning Point

During this time, I consumed a lot of information.

Without reliable power, I turned to books, videos, and podcasts.

I practiced meditation and studied Tibetan Buddhism for hours daily.

I was lost - I had to rethink my career and regain my voice.

Eventually, I came across a book called ā€œThe Sovereign Individualā€ by James Dale Davidson and Lord William Rees-Mogg.

The ideas in this book blew my mind.

Itā€™s about a couple of guys predicting in the early ā€™90s that IT and micro processing would shift power from nations to individuals in the next decades.

Not all their predictions were accurate, but they understood how Information Technology would affect the world and human condition.

Here are my main takeaways from the book with relatable examples:

  • Information Technology Revolution: IT will transform communication and business.
    • Relatable Examples: Social media for personal branding; Canva for creating content; YouTube for monetizing creativity.
  • Sovereign Individual: Tech-savvy individuals will gain freedom and control.
    • Relatable Examples: Upwork for freelancing; personal websites for showcasing expertise; Teachable for selling knowledge.
  • Economic Inequality: Digital tech will widen the gap between rich and poor and encourage collectivism.
    • Relatable Examples: Influencer culture; identity politics.
  • Decline of Nation-States: Financial freedom of individuals will weaken national power.
    • Relatable Examples: Digital nomad visas; cryptocurrency for borderless transactions; global reach for personal brands.
  • State Resistance: Governments will attempt to control the digital economy and the sovereignty of individuals.
    • Relatable Examples: Internet censorship; increased surveillance.
  • New Organizations: New social groups will emerge based on shared values.
    • Relatable Examples: Online mastermind groups; Discord servers.

The concepts from ā€œThe Sovereign Individualā€ made a lot of sense to me - especially in regards to the creator economy and modern times.

The Internet has democratized content creation, allowing anyone to build a personal brand and solo business.

This decentralization means power is no longer concentrated in a few hands but is available to everyone.

Building a personal brand is about more than making moneyā€”itā€™s about sharing your story, connecting with like-minded people, and making an impact.

Itā€™s about taking control of your life and career, and crafting a future that aligns with your passions and values.

Itā€™s about tapping into those possibilities of freedom as described in ā€œThe Sovereign Individualā€, ladies and gentlemen.

Living in a van was one of the hardest experiences of my life, but it was also one of the most transformative.

Now, Iā€™m using my experience and lessons learned to build a personal brand and help others do the same.

If this content creation and photography journey doesnā€™t work out, building vans is my backup plan.

But for now, Iā€™m committed to this path and excited to share it with you.

Thanks for sticking around - Iā€™ll talk to you next week.

Eli Pruett

Weston Pixel


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The Shot List Newsletter

Ex-scientist turned creative entrepreneur. Founder of Weston Pixel, an indie film & creative agency helping creators & entrepreneurs navigate the digital world. I write about business, creativity, and content strategy.

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